The Digital Hollywood Experience

The Digital Hollywood Experience


Thursday, May 25th, 2017

10:15 AM – 11:15 AM – The VR - AR - Immersive Track

Session II: Herscher Hall, 2nd Floor, Room 202

360 Video and VR/AR - Content and Advertising - A Cross Platform Experience

Greg Bond, SVP, Commercial Partnerships, Blend Media

Jordan Mann, VR Creator, Samsung VR Series, entitled “Gone”, "The Deepak Chopra VR Meditation Experience”

David Neyman, VP of Content, Inception VR

Sam White, Director of New Development and Strategic Partnerships, Two Bit Circus VR

Matthew Cook, Director Business Development and Content Acquisition, Autumn VR

Seth A. Schachner, Managing Director, Strat Americas, Moderator


David Neyman serves as VP of Content at Inception VR, a leading VR/360 entertainment platform. Previously he was Head of Creative Partnerships and Video Development for PopSugar Studios where he led their original content initiatives across Digital, Television, and OTT. A leader in content creation, creative development, and strategic partnerships, David specializes in developing and executing scripted and non-scripted video-based experiences

with leading talent and brands. Prior to joining PopSugar, David spent the previous 4 years at SpinMedia (formerly BuzzMedia) where he was Head of Spin Productions. While at SpinMedia, David developed and executive produced both online and offline branded experiences for Fortune 500 clients including Levi’s, Kia, Microsoft, and Toyota while working with such talent as Pharrell Williams, Kim Kardashian, Alabama Shakes, and Justin Bieber. David began his career in talent management, first at Benny Medina’s Handprint Entertainment and later Impression Entertainment.


Greg Bond, SVP, Commercial Partnerships, Blend Media: Greg is an expert at licensing and monetizing content of all types, from premium sports content to viral UGC and now 360° video and VR content.  He has helped some of the world’s largest advertisers and media companies navigate the creative and legal pitfalls across every modality of video distribution and consumption imaginable.  In his role at Blend, Bond is responsible for developing and growing an online content marketplace for Brands and Publishers who are looking to leverage the deeper audience engagement that immersive content offers.  These media partners rely on Blend for the world’s largest library of premium 360° Video/VR films, available to license for use in campaigns across social media, Virtual Reality headsets and WebVR.  Blend also runs a global network of expert 360° Video Creators that can be activated through its online Creator Marketplace.  Blend has also developed a 360° ad experience within a customizable WebVR environment, called ‘360STORIES’, that delivers an engaging and shareable ad format, scalable across all social networks.  Blend Media also hosts the largest 360° Videos page on Facebook at and regularly activates campaigns to an engaged audience.


Jordan Mann is currently in the 360/Cinematic VR Film space, working as a post production consultant and vfx/compositor. She began working the in the  VR field while at WEVR, where she was a VR production specialist. There she worked on the pioneering Samsung VR Series, entitled "Gone, The Deepak Chopra release, among others.  Most recently she worked on the Nickelodeon's VR haunted house piece as well as 360 projects for Meredith Foster, iJustine and other Youtube celebrities. She has a background in vfx, where her credits include feature films Harry Potter, Guillver's Travel, several national commercials. Jordan is currently developing a VR experience for a musical meditation experience.


Sam White, Director of New Development and Strategic Partnerships, Two Bit Circus VR: Sam started his career in the mailroom at William Morris Endeavor and has worked in the digital space ever since. He’s been fortunate enough to work with great people at interesting companies, including Fullscreen Media and Whalerock Industries. He has experience in show packaging; content development; branded talent deals; MCN contracts; app development; OTT platforms and digital strategy. He is passionate about the future of technology: particularly the intersection of tech and entertainment, digital distribution platforms and models, as well as innovative approaches to storytelling.


Matthew Cook, Director of Business Development and Content Acquisition at Autumn VR. Autumn VR is a Virtual Reality Entertainment Producer based in Canada with an office in San Francisco. Autumn VR is at the forefront of the emerging art of Virtual Reality Storytelling, Games and 360 Experiences.  Matthew started his career in Hollywood working in television, film and music videos, and helped launch the Cable Music Channel for Turner Broadcasting, later sold to MTV.  Matthew has worked on several films and TV shows while in Los Angeles. He moved to Silicon Valley to work on next generation video games for Crystal Dynamics, later sold to Eidos.  Then worked as a Consultant at Sega Sports.  Matthew was previously Director of Studio and Business Development at Dreamtime Multimedia a partnership with NASA.


Seth Schachner is Managing Director of Strat Americas, a consultancy that provides strategic guidance and helps global clients with media and technology partnerships.  Strat Americas has worked in virtual reality, digital music, video, and the mobile sector.  Schachner is also a partner in Collective Growth Partners, a New York business development enterprise. Seth spent eleven years with Sony Music, where he held senior digital leadership roles in Latin America and for Sony’s Jive Records label group in North America. Previously, Schachner has held business development roles with Microsoft, Liberty Media, Viacom, and Universal Music. Seth was one of AOL’s first business development executives, negotiating its first content deals with the American music industry. A Columbia University graduate, Schachner is currently Chairman of Florida's Film & Entertainment Advisory Council, which helps guide Florida on state film and entertainment growth strategies.