The Digital Hollywood Experience

The Digital Hollywood Experience


Wednesday, May 24th, 2017

9:15 AM - 10:15 AM

Track I: Herscher Hall, 3rd Floor, Room 303-304, Webcasting Live

The Internet, OTT, Media and the Hollywood Connection

Evan Greenberg, Manager of Audience Development, TAPP

Reza Rassool, CTO, RealNetworks

Peter Drinkwater, CEO, SARA, Screen Audience Research America

Sandip Sarda, CEO, Quiptel Ltd

Stephen Strong, Vice President, Head of Revenue, Newsy, an E.W. Scripps Company

Neil Ishibashi, Director of Design Development, Fandango

Jeffrey Thompson, Media & Entertainment, IBM Global Business Services, Moderator


Stephen Strong is vice president, head of revenue for over-the-top video news network Newsy, an E.W. Scripps Company Brand. Stephen oversees sales and business development across all platforms, including OTT and CTV, audio and out-of-home and video syndication. With a strong background in the digital video space, Stephen works to create a premium content experience that drives meaningful revenue and audience engagement, and with technology platforms

to conceive new ways to deliver and distribute Newsy products. Prior to joining Newsy in 2015, he worked in the digital video space at AOL and Viacom. Stephen resides in New York City with his wife Marissa and daughter Sadie.


Peter Drinkwater is CEO of Screen Audience Research International (SARI).  With offices in the USA, Australia and Japan, SARI specialises in new audience insights for film, TV and new media, as well as paid/owned/earned media effectiveness and how consumer behavior is evolving in the new world.  SARI’s clients include the MPAA, studios, gaming companies, technology platforms, film schools, distributors and independent production houses.


Evan Greenberg, Manager of Audience Development, TAPP; an OTT, a la carte, collection of online subscription channels, connecting super-fans to the personalities they can't get enough of. Evan leads TAPP's Customer Acquisition initiatives and supports Big Data and Overall Strategy projects. Evan joined TAPP after working for a number of media companies, including Warner Bros. and Maker Studios, focusing on Digital Monetization, Audience Growth, and Lifecycle Marketing. Evan is an MBA graduate of the USC Marshall School of Business and has studied comedy at the Upright Citizens Brigade Theater. Twitter: @evangreenberg.


Sandip Sarda, CEO, Quiptel Ltd: Currently CEO of Quiptel Ltd part of Falcon Media House, a public listed company on the London Stock Exchange. A highly experienced entrepreneurial senior executive with 20+ years experience in global leadership roles across Telecoms, Technology & Media. Extensive hands-on experience of IPTV, OTT and on-demand entertainment from both an Operator’s and supplier’s perspective. Pioneer and patent holder in the field of IPTV, having been involved in the earliest trials with BT Group Plc. Sandip has an unparalleled track record of raising finance, driving business growth, building strategic partnerships and managing acquisitions. He was instrumental in helping set up the IPR exploitation process within BT Group, with the first spin-off company in BT as founder of Asset House Technology, through venture funding. Sandip was the Chair of the Broadband Content Coalition; a lobby group set up to champion the UK’s creative industries – working with the Number 10 Policy unit, advising the UK Government. He is an acknowledged thought leader in the converged media sector and was voted Top 50 People in Europe by Cable and Satellite.  He has advisory board positions on various startups in the media and fintech space.


Reza Rassool, Chief Technology Officer, RealNetworks: Reza Rassool joined RealNetworks in April, 2016. He heads engineering for Mobile Services and CODEC development. Reza has more than 30 years of experience in the digital entertainment technology space, and his accomplishments include developing Oscar and Emmy winning editing systems, the world’s first commercial VOD server, a family of VDRs and a crowd-sourced theatrical distribution system. Prior to RealNetworks, Reza founded and acted as CTO of Kwaai Oak, a CTO-as-a Service™ company that provided technical consulting to digital entertainment platforms. By 2016, the business could take credit for $1 billion in start-up exits. He also held the CTO position at music service, Zya, in addition to Chief Engineer roles at Widevine Technologies, which sold to Google in 2010 for $150 million, and Micropolis/Streamlogic. Reza holds a B.Sc in physics from King's College in London. During his career he has had 24 patents granted and numerous papers published.